At TomorrowNow, we believe that access to timely, actionable weather information is a game-changer for smallholder farmers. Today, we’re excited to share powerful results from...
11 min read
At TomorrowNow, we believe that access to timely, actionable weather information is a game-changer for smallholder farmers.
Today, we’re excited to share powerful results from One Acre Fund’s two-year Digital Weather Advisory Service (DWAS) pilot, supported by tomorrownow.org and with hyperlocal forecast input from Tomorrow.io.
By delivering hyperlocal weather forecasts straight to farmers via SMS, the pilot helped increase yields by 12% on average — proof that climate resilience solutions can reach the last mile and make a measurable difference for food security. Gates Foundation support enabled the hyperlocal forecast capabilities that made this possible.
What We Mean by “Last Mile”
The “last mile” refers to farmers who are often hardest to reach:
Living in rural areas with limited internet or connectivity
Facing daily risks from climate variability
Reliant on rain-fed agriculture for their livelihoods
These farmers are on the frontlines of climate change. By providing simple, localized forecasts directly to their phones, we equip them with the knowledge they need to make better decisions at the farm gate.
Key Results from the Pilot
The randomized controlled trial reached nearly 10,000 farmers across five regions in Kenya and tested three different forecast delivery models. The Weekly + Daily design, powered by Tomorrow.io’s hyperlocal forecasts, performed best. Beyond yields, farmers reported strong satisfaction with the service:
98% confirmed they received the SMS messages
88% said they understood the forecasts to a large or very large extent
72% would recommend the service to their peers
88% found the forecasts accurate
And the best part? With SMS delivery costs at just $0.56 per farmer, this model is among the most cost-effective agricultural interventions ever measured by One Acre Fund.
Farmers’ Voices Matter
The impact goes beyond the numbers. Farmers shared how forecasts influenced decisions such as:
Choosing the right crop variety for expected weather
Making drainages to manage excess water
Using furrows to harvest scarce rainwater
Planning and planting on time at the onset of rains
Applying fertilizer at the right moment for maximum benefit
Euphrasia Masai, a nurse and smallholder farmer in Kitale, shared her experience, highlighting the importance of listening to farmers’ needs and learning from their on-the-ground expertise:
“The messages tell me exactly what to do — last week it warned of too much rain, so I dug drainages in my maize field. Before, I relied only on tradition, but now I see how these advisories protect my harvest. I even plant beans between the maize rows when rainfall is low — the advice really helps me make the most of my farm.”
Timely SMS alerts help Euphrasia protect her crops and make the most of every planting season.
In short, these simple, timely forecasts turned into practical on-farm actions that improved livelihoods. As our CEO, Wanjeri Mbugua, explains:
“By pairing Tomorrow.io’s breakthrough technology with our expertise in weather advisory across the African continent, we’ve shown that millions of smallholder farmers can access actionable, livelihood-enhancing weather intelligence and thrive in the face of climate change.”
This pilot proves that climate resilience solutions can reach the last mile. With the right partnerships, we can scale this service to millions of farmers, tailoring delivery to local language and comprehension needs to ensure equitable access.
What’s next
This is just the beginning. TomorrowNow is committed to building on this success by:
Scaling access to hyperlocal weather intelligence across Africa
Deepening farmer engagement to continuously improve comprehension and accuracy
Together with partners and supporters, we can ensure that every farmer has the tools to adapt and thrive in the face of climate change.
Georgina is the co-founder of tomorrownow.org, connecting climate tech with communities in need. She spent a decade at MIT, leading initiatives on technology and social impact. She has worked with the World Bank and Harvard. Georgina supports STEM leadership and is a Parish Councillor. She studied at Oxford and MIT.